100 Thieves is a prominent esports and lifestyle organization founded by former professional gamer Matthew “Nadeshot” Haag. Established in 2017, the brand has quickly risen to prominence in the gaming and entertainment industries. Known for its competitive esports teams, 100 Thieves fields top-tier rosters in popular games such as League of Legends, Valorant, and Call of Duty. The organization is celebrated not only for its gaming prowess but also for its innovative approach to brand building and content creation. 100 Thieves blends gaming with streetwear through its successful apparel line, which reflects a unique fusion of style and gaming culture. The organization also engages in diverse ventures, including content production and streaming, helping to shape the modern landscape of esports and gaming entertainment. With a focus on high performance and creative expression, 100 Thieves continues to captivate and expand its global fanbase.